The S&P 500 closed at a fresh record high Monday. Sentiment has moved firmly into "Greed" territory. The options market backs that up — SPY expiry chains are packed with near-term positioning, and bullish bets are rising across the board.
This is the biggest earnings stretch of 2026. KO beat estimates this morning before the open. UPS and GM are also on watch today. Tonight, SBUX and BKNG report after the close. Investors will scrutinise Starbucks' first full quarter under its new CEO. Wednesday brings the real test. MSFT, AMZN, and all report — together representing over $8 trillion in market cap. follows Thursday. These four results will set the tone for the rest of the year.
Bears are not backing off. WOLF — Wolfspeed — saw short interest climb to 47% of free float, up from 39.5% in a week. MDT received a CE Mark in Europe for its new surgical robot platform today — a positive catalyst worth watching. Meanwhile, Match Group made headlines with a $100M investment in dating app Sniffies.
C-suite buying is notable this week. NKE CEO Elliott Hill and director Tim Cook each filed purchases above $1M. Home Bancshares founder John Allison bought $2.7M of HOMB shares. These are not small bets. Insiders buying at depressed levels during a record-high market suggests conviction in their own recovery stories.
eDreams ODIGEO topped its own subscriber growth target, reaching 7.9 million Prime members. AB InBev launched a major FIFA World Cup 2026 marketing push spanning 40-plus countries — a potential revenue catalyst heading into the summer.
ORTEX Market Intelligence content is generated by AI from a snapshot of ORTEX's proprietary data. Content is informational only and does not constitute investment advice.
