XLC, the Communication Services Select Sector SPDR ETF, has shifted gear this week — the tentative short rebuild flagged in the June 17 note has accelerated, and the borrow market is now flashing a materially tighter signal than it was just days ago.
The short-positioning story has changed since last week's note, which described a rebuild losing steam. That hesitation is gone. Short interest climbed 7% on the week to 3.27% of free float — the highest level in the past 30 days — with shares short rising in five of the last six sessions. The daily drift that suggested bears were losing conviction has reversed. What was a tentative rebuild is now a more purposeful add.
The borrow market is where the story gets more interesting. Availability has collapsed from roughly 76% on June 16 to 43% now — cutting nearly in half inside a week, and down 44% on a seven-day basis. That puts availability firmly in tight territory. The 52-week low reached 2% at its most extreme, so there is room to tighten further, but the directional move is sharp. Cost to borrow has risen 30% on the week to just over 1%, well above the sub-0.6% levels that persisted through most of May. Neither level is alarming on an absolute basis, but the speed of the move — CTB up 46% over the past month, availability nearly halved in a week — tells you fresh demand for borrows is outpacing supply. The ORTEX short score confirms the shift: it has edged back above 51, the highest reading in the 10-day history shown, and now sits decisively above the neutral 50 line it was straddling last week.
Options positioning adds another layer of caution to the picture. The put/call ratio has jumped to 8.71, well above its 20-day average of 6.43 and roughly 1.6 standard deviations elevated. It's the highest PCR reading in this period, and while the ratio was running above 7 through most of late May, the recent spike from the 3.9–5.5 range seen in mid-June is notable. Investors appear to be reaching for downside protection at a rate they weren't a week ago — consistent with the borrow-market tightening, and with the fund's 4.5% drop on the week against a modest 0.4% recovery Monday. XLC is now down 7% over the past month to $107.27.
The valuation backdrop gives context for why bears may be pressing harder. The ETF trades at roughly 19x trailing earnings — a multiple that has expanded about 0.6 points over the past 30 days even as the price has fallen, implying the underlying earnings estimates have been revised down faster than the price. Price-to-book at 2.9x has similarly expanded on a 30-day view. For a sector that includes names exposed to advertising cycles and consumer engagement trends, a derating in earnings expectations while multiples stay elevated is the kind of environment that historically keeps borrow demand elevated.
What to watch next is whether availability continues tightening toward the lower end of its 52-week range — a further drop below 25% would suggest the lending pool is approaching a genuinely constrained state — and whether the elevated put/call ratio sustains or fades as the week closes out.
See the live data behind this article on ORTEX.
Open XLC on ORTEX →ORTEX Market Intelligence content is generated by AI from a snapshot of ORTEX's proprietary data. Content is informational only and does not constitute investment advice.