Cheer Holding closed Friday at $1.67, down 38% over 30 days. Short interest jumped 29% day-over-day to 46,824 shares but remains down 57% from the March peak. Cost to borrow sits at 13.5% while utilisation has collapsed from 66% to 24% in two weeks.
CHR closed at $1.67 on April 24, down 3.5% on the day. The stock fell 2.3% over the past week and has shed 38% over the trailing month. The company operates in the Interactive Media and Services sector. Market cap data is unavailable.
Short interest stood at 46,824 shares on April 23, representing 0.04% of free float. The position spiked 28.6% from the prior day after a 29% drop on April 22. Over the past week short interest rose 8.4%, but the monthly view shows a 57% decline from early-March levels.
The historical pattern shows significant volatility. Short interest peaked above 145,000 shares on March 23 and March 19, then collapsed to the current level. The April 6 reading of 144,366 shares was the most recent high before the sustained decline. Official FINRA data from April 15 reported 45,262 shares short with 1.0 days to cover.
Cost to borrow registered 13.5% APR on April 23, down 9.4% over the week. The metric has oscillated between 11.4% and 15.0% over the past 30 days. The April 17 reading of 15.0% marked the recent high. Monthly change shows a 4.5% increase in borrowing costs.
Utilisation measured 24.2% on April 23. The metric has fallen sharply from 66.0% on April 9 and 54.4% on April 10. Utilisation peaked at 100% at some point in the past 52 weeks. The current level is the lowest since March 17, when it registered 11.5%.
Founder Bing Zhang holds 513,143 shares, or 24.9% of the company, as of April 10. The filing shows a nominal increase of one share from the prior report. Frank Brueckner entered with 186,675 shares (9.1%) as of January 6.
Bigger Capital and District 2 Capital each hold 45,890 shares (2.2% each) as of February 11. Both funds added 12,557 shares in their most-recent filings. Jane Street Group initiated a 21,015-share position (1.0%) in the December 31 quarter. Acadian Asset Management and UBS Asset Management each opened small positions of 4,380 and 1,530 shares respectively in Q4 2025.
Jia Lu reduced holdings by 2,913 shares on April 6, leaving 1,457 shares (0.07%).
The stock ranks in the 25th percentile for ORTEX short score. Dividend score sits at the 33rd percentile. Sector score ranks at the 20th percentile. Days-to-cover percentile is 36, while utilisation ranks at the 33rd percentile.
The ORTEX short score stood at 48.5 on April 23, down from 62.0 on April 10. The score has tracked the decline in short interest over the past two weeks. The April 13 reading of 56.6 and the April 10 peak of 62.0 coincided with the higher short interest and utilisation levels.
The company has an earnings event scheduled for May 8 at 4:30 PM ET. The last earnings release was March 25. Prior events occurred March 20, November 13, and July 31, 2025. Historical price reaction data is not available for these prints.
Short interest volatility has been extreme. The 29% daily swing on April 23 followed a 12% drop and 13% rise in the prior two sessions. Borrow availability appears ample given the collapse in utilisation from 66% to 24% in two weeks despite stable CTB around 13-15%. The stock sits near multi-month price lows with the lending market showing sharp regime changes every few days.
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