Apple Inc.
NASDAQAAPL cost to borrow surges to 0.52%, up 106% in one week—highest level since early September as short positions rebuild post-launch.
A new long-form analysis for AAPL this week — anomalies vs the company's own history, peer comparisons, news context, and the full data picture. Premium subscribers only.
Read on ORTEX →Sign up for premiumAAPL closes the week at $331.34, a few dollars below the post-launch high but still up nearly 5% on the week — and now fractionally above the Street's mean price target of $327.84, a position that frames everything…
Snapshot as of 20 Sept 2026
AAPL exits its September 9 product launch week with shorts rebuilding sharply on the Nasdaq primary listing — a reversal of the steady unwind that defined the past month. The most notable shift in positioning this week…
AAPL closes out the week at $325.13, up nearly 5% — and the most interesting tension is not in the lending market but in an analyst community that cannot agree on whether that move makes sense. Morgan Stanley's Erik…
AAPL heads into the final days of August with short sellers at their most relaxed in months — yet the stock's real narrative has little to do with positioning and everything to do with what happens on September 1. The…
AAPL closed Tuesday at $310.03 — up 1.7% on the week and finally reclaiming the ground lost in the post-earnings slide — but the Street remains formally divided on whether this recovery has legs. The most notable shift…
AAPL has slipped another 1.4% on the week to $304.91, continuing its post-earnings drift lower — but the most interesting move this week is in options, where traders have quietly turned the most bullish they have been…
AAPL has spent the first days of August trying to find a floor after July's earnings-driven collapse, trading at $309.38 — still well below the Street's mean target of $320.89 and with analysts openly divided on…
AAPL reports Q3 results tonight at $340.08 — up 3.8% on the week and nearly 20% over the past month — with the stock now trading roughly $18 above the Street's consensus mean target of $321.66 and the defensive…
AAPL heads into Thursday's Q3 print at $333.02 — still well above the Street's mean target of $318.81 — with options traders now more cautious than at any other point in the past year. The sharpest shift heading into…
AAPL closed Tuesday at $327.74, now trading roughly $9.50 above the Street's consensus mean target of $318.25 — a stock that has outrun its own analyst community heading into its most important event of the year, with…
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