Roku, Inc.
NASDAQROKU cost to borrow crashed to -0.0014%, the lowest on record, after hovering near 0.40% just days ago. Shorts face zero lending friction with 1,998% availability.
A new long-form analysis for ROKU this week — anomalies vs the company's own history, peer comparisons, news context, and the full data picture. Premium subscribers only.
Read on ORTEX →Sign up for premiumROKU short sellers are pressing harder into a stock where the analyst community has spent the past month stepping back, creating a rare alignment of bearish signals on a name that is still up 5.6% over the past…
Snapshot as of 20 Sept 2026
ROKU enters September with a quietly developing tension: the stock is up 5.6% over the past month, yet short sellers have been rebuilding positions at the fastest pace in years, even as the analyst community grows less…
ROKU enters mid-August with two contradictory currents running simultaneously: insiders selling into a stock near its best levels of the year, while short sellers rebuild positions that had been systematically unwound…
ROKU delivered its Q2 results last week, and the post-earnings setup has shifted meaningfully: short sellers who had been retreating are now rebuilding positions, while analysts used the print as an opportunity to trim…
ROKU reports Q2 results today against a backdrop where short sellers have been steadily backing away — yet the analyst community remains far from united on what the stock is actually worth at current levels. The short…
ROKU enters the final two weeks before its July 31 earnings report with a striking shift in the short book — and a Street that has already moved to the sidelines. The most important data point this week is not where…
ROKU trades at $140.69 with a July 31 earnings date approaching, and the most striking development this week is not in the short book — it is the drumbeat of insider selling even as the stock holds near a 16% monthly…
ROKU heads into its July 31 earnings report with short sellers quietly rebuilding positions, the Street turning more cautious, and insiders selling into strength — an unusual convergence of hesitation at $141. Short…
ROKU is caught between two opposing forces: short sellers who have rebuilt to a 2026 high and options traders who are the most bullish they have been all year. The short interest story is striking in its speed. Bears…
ROKU is navigating an unusual post-earnings moment — the stock up 14% on the week, short sellers covering fast, options traders bullish, and yet the Street's analyst community delivering its most uniform downgrade…
Short interest updated daily, real-time options flow, analyst consensus deltas, 13F positioning, ORTEX Alpha signals, and every article ORTEX publishes for ROKU — free to start on ORTEX.
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